Advice Centre

Getting found, in plain English.

No jargon, no fluff. Practical advice for local service businesses on how Google Maps and AI search actually work now, and what to do about it.

Local search11 min read

Why your competitor outranks you on Google Maps. It isn't luck.

The firm above you probably isn't better than you, and it almost certainly isn't spending more. It's answering more of Google's questions. Here are the seven settings that decide who shows up.

Read it

Local search12 min read

How you can rank "near me" on Google Maps in 2026

Word of mouth reaches one neighbour over the fence. Google reaches everyone in your town who asks. Here's how it decides who it recommends, and a ten-second test to check if that's you.

Read it